Madrid, Spain — Nov. 12, 2024 —– G-Mana, a leading provider of innovative ad insertion and OTT monetization solutions, and VisualOn, a renowned provider of multimedia software solutions, are pleased to announce their partnership, which will be showcased at SportsPro OTT Madrid, November 20–21.G-Mana will showcase advanced ad solutions designed to transform client-side reporting and interactive ads on OTT platforms, enhancing ad revenue opportunities for live sports.

Innovative Ad Solutions for Enhanced Viewer Engagement

The partnership between G-Mana and VisualOn leverages the strengths of both companies to deliver cutting-edge solutions that drive engagement and maximize ad revenue for OTT platforms. New revenue streams and accurate insights into viewer ad consumption are possible through more effective and interactive ad placements, particularly in live sports and high-demand entertainment content.

The combined expertise enables client-side reporting, clickable ads, and advanced ad formats that seamlessly integrate with low latency Live OTT streaming.

Key Features of the Partnership:

• VOD & Live Ad Replacement and Insertion: Sophisticated ad replacement and insertion capabilities that ensure seamless transitions and personalized ad experiences. This includes a unique ad insertion offering for Live content with low-latency streaming.
• SSAI with Client-Side Reporting: Comprehensive, real-time client analytics data combined with G-Mana advanced dashboards provide insights into reported viewer behavior and ad performance, enabling more informed decision-making.
• Clickable Ads: Interactive ad formats that allow viewers to engage directly with the content, driving higher engagement and conversion rates.
• Advanced Ad Formats: A variety of innovative ad formats, including overlays, picture-in-picture (PIP), and side-by-side ads, designed to enhance viewer experience without interrupting content.

Enhanced Viewer Experience, Engagement, and Monetization

With the integration of G-Mana’s advanced SSAI technology and VisualOn’s Adflow player solution, publishers can now offer a more engaging and personalized ad experience. VisualOn Adflow is a comprehensive ads solution ensuring uninterrupted ad delivery without disrupting content consumption. This improves the user experience, increases engagement, and maximizes ad revenue by managing the complexity of ad playback.

Statements from Leadership

Eran Yahalomi, CEO of G-Mana, stated, “Our partnership with VisualOn is a significant step forward in our mission to provide unparalleled ad monetization solutions. By combining our advanced ad insertion technology with VisualOn’s expertise, we can offer our clients a comprehensive suite of tools to enhance their ad strategies and viewer engagement.”

Yang Cai, CEO of VisualOn, commented, “We are excited to partner with G-Mana to bring innovative ad solutions to the OTT market. Our collaboration delivers superior client-side reporting and interactive ad formats to meet evolving industry needs.”

Join Us at SportsPro OTT

Visit the G-Mana booth at SportsPro OTT Madrid to explore our joint solutions with VisualOn. Discover how these innovations can transform your live OTT ad strategy and elevate viewer engagement in live sports streaming.